Who likes having to always have cash on hand? No one! But for a long time a long of small businesses and entrepeneurs could only deal in cash which inevetibly frustrated a lot of would-be customers. Square had the novel idea of creating a credit card reader that plugs into your phone and was free to anyone who wanted one. Fees were flat and no one had to buy expensive card readers. We just had to let potential businesses know you could use it for virtually anything. 

Role: Art Direction, Editorial


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